Performance Marketing

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Frequently Asked Questions

  • How does performance marketing differ from digital marketing?
    Digital marketing s a broad spectrum and performance marketing is one of the forms of digital marketing. The primary difference between the two is that performance marketing requires one to pay only on the ads when the desired action gets done.
  • How does your agency measure the performance of marketing performance?
    Our experts make use of plenty of tools that are recognized by the industry mixing with the strategies to measure the performance. Our professionals also make detailed reports every month.
  • What are some examples of KPI (Key performance indicators)?
    KPIs are a very important part of the marketing plan which helps in understanding the performance of the campaign. The major KPIs used for measuring the performance of the campaign include CPL (Cost Per Lead), conversion rate, Cost Per Click (CPC), Cost Per Acquisition (CPA), etc.
  • What is the cost of your performance marketing management services?
    We do not have a fixed cost in place, as the cost is variable depending on multiple factors which include the duration of the project, the kind of activities the company wants to indulge in, etc.

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